The Snapple Theater Center is a multi-theater entertainment complex located on the corner of 50th Street and Broadway in New York City.
The complex opened on May 22, 2006 and is sponsored by the beverage company Snapple. It is a 20,000-square-foot (1,900 m2), state of the art entertainment center consisting of two theaters with a total seating capacity of 398, rehearsal studios, contemporary lobbies, WiFi, two bars with cabaret-style seating and two merchandise stands.
The Jerry Orbach Theater, named for the actor from Law & Order and the Broadway stage, currently houses The Fantasticks, the world’s longest-running musical. An as-yet-unnamed theater houses Perfect Crime, the longest-running play in the history of New York theater..